We Create Experiences
And we’re so good at it.
Hendo.Today isn’t just a media company.
It’s a storytelling movement rooted in the heart of Hendersonville, North Carolina.
We design and execute one-of-a-kind campaigns.
We create content fueled by skill and passion.
We help brands reimagine the future — because we believe in rewriting the rules.
Whether it’s cinematic video, powerful photography, strategic websites, or social content that actually converts… we don’t just produce media.
We create experiences.
Meet Michael Sundburg
Michael Sundburg is the founder and creative force behind Hendo.Today.
His journey began in the fall of 2015 after reading a moving article about The Bounty of Bethlehem — a cherished Hendersonville tradition serving Christmas dinner to anyone in need. They needed help building a website, managing social media, and setting up online donations.
Michael showed up.
That year, donation records were broken — and something bigger was born.
From that moment forward, Hendo.Today grew into a creative force shining light on the people, places, and small businesses that make this mountain town extraordinary.
Since then, Michael has:
Captured the energy of Rhythm & Brews
Worked directly with the City of Hendersonville on projects for the Police and Fire Departments
Produced fashion shows in partnership with Bold Life Magazine
Collaborated with Continuum Art Gallery
Helped local entrepreneurs, musicians, restaurants, and organizations share their story with impact
At its core, Hendo.Today is about revealing the soul of Western North Carolina.
Who Is Hendo.Today?
Hendo.Today is more than one service. It’s a complete creative ecosystem.
Photographer
Need powerful images? Michael has been capturing moments for years — from events to branding to editorial storytelling.
Videographer
Need video content that works? We shoot smart. We edit sharp. We create cinematic visuals that move people.
Websites
We don’t just build websites. We craft digital experiences designed to grow your brand and convert attention into customers.
Social Media
Content that connects. Strategy that converts. Visibility that compounds.
Our Story
At the heart of Hendo.Today is community and connection.
What started as volunteer marketing support for a nonprofit dinner became a long-term mission: spotlight what makes Hendersonville special.
From local festivals to public service departments, from small businesses to creative collaborations — the goal has always been the same:
Tell meaningful stories.
Elevate local voices.
Create media that matters.
We use top-tier tools — full-frame Sony cameras, professional lighting, gimbals, sliders, studio-quality audio — but the real power isn’t the gear.
It’s the heart behind the lens.
Why Clients Love Hendo.Today
Because we don’t just “deliver files.”
We listen.
We understand your mission.
We create media that aligns with your growth goals.
Clients return because they feel seen — and because the work performs.
Our Skills
We don’t dabble.
Websites — 100%
Videos — 100%
Photos — 100%
Social Media — 100%
When we take on a project, we bring full commitment, full creativity, and full execution.
Great Possibilities
We believe in giving our best.
Every time.
For every client.
Whether you're a restaurant, musician, real estate agent, nonprofit, construction company, artist, or entrepreneur —
If you have a vision, we’ll help bring it to life.
Let’s Create Something Beautiful Together
Hendo.Today exists to celebrate what’s good, growing, and powerful in Hendersonville and beyond.
If you're ready to elevate your story —
we’re ready to build it with you.
Contact Hendo.Today today!

